Brand identity design services in Switzerland

Rated 5/5 on Google, Morges
Brand identity design. services
In short
  • Brand identity design services by Ferr Studio, a branding studio in Morges, Switzerland.
  • Strategy brief, three concepts, then logo, brand guidelines, applications and source files.
  • From CHF 1,800 depending on complexity, detailed quote within 24 hours.
Decathlon logo, a Ferr Studio client Outlet Aubonne logo, a Ferr Studio client HubLead logo, a Ferr Studio client Red Drop Lab logo, a Ferr Studio client Knowmore logo, a Ferr Studio client Sinea Formation logo, a Ferr Studio client Winland Group logo, a Ferr Studio client Sésame competition logo, a Ferr Studio client
Toma Home brand identity brandboard designed by Ferr Studio

One studio for the
whole identity.

Most companies buy a logo, then patch the rest together: a colour picked for the website, a font chosen by the printer, slides that look like another company. A brand identity design service builds all of it as one system, once.

Strategy before drawing.

Positioning, audience and competitors are framed on the first call.

Three concepts to compare.

Each one comes with the reasoning behind it.

Rules your team can follow.

Colours, typefaces and usage written down in the guidelines.

Files you keep.

Source files and a brandboard for every supplier.

What the service covers

Brand identity deliverables.

Everything a company needs to look like itself everywhere, from favicon to roll-up banner.

Red Drop Lab brand guidelines designed by Ferr Studio

Logo and brand guidelines

The final logo with its variants, the colour palette, the typefaces and the usage rules, laid out in brand guidelines your suppliers can follow.

Visual identity applied to print and digital mockups by Ferr Studio

Applications

Business cards, letterhead, slides, social media templates, signage: designed for the documents you actually use.

Source files and brandboard

Every file delivered in print and web formats, plus a one-page brandboard as the reference.

3D mascot as an option

A 3D mascot sculpted in the same visual world, if your brand needs a face.

Four steps.
One identity.

You approve each step before we move to the next one.

First call
Brief

Frame

Your positioning, your audience, your competitors. The identity has to last for years, so it starts there.

After the brief
Concepts

Propose

Three concepts, presented with the reasoning behind them. You choose the direction before production starts.

After your choice
Guidelines

Build

Final logo, colours, typefaces, usage rules and applications for the documents you actually use.

Delivery
Brandboard

Deliver

Source files, brandboard and ready-to-use formats. The mascot, the website or the video can follow in the same guidelines.

Comparison

Ferr Studio vs freelancer and traditional agency.

Three ways to get a visual identity. Here is what each one covers, and what it leaves out.

Criterion
FreelancerOne person executing
Traditional agencyServices in silos
Ferr StudioIdentity and world
Strategy brief before any drawing
Positioning framed first
Directions presented
1 to 2 proposals
3 concepts
Logo, guidelines and applications
A complete system
Source files and brandboard
Delivered
3D mascot in the same world
Sculpted in-house, optional
Website and 3D video in the same guidelines
Same studio, same eye
One contact, from brief to launch
Christopher, directly
Detailed quote
Varies
After several meetings
Within 24 hours
Price of a visual identity
CHF 1,500 to 3,000experienced freelancer
CHF 3,000 to 10,000established agency
From CHF 1,800depending on complexity
Changes after delivery
CHF 80 to 150 per hourfreelance designer
CHF 140 to 200 per hourcommunication agency
CHF 75 per hourno minimum

Ranges observed in French-speaking Switzerland, excluding VAT, detailed in our article (in French) on the price of a visual identity.

1 800.-to start an identity
in Swiss francs
3concepts presented
before you decide
24 hto receive
the detailed quote
5/5Google rating
client reviews

Frequently asked
questions.

What companies ask before ordering a brand identity. If your question is not here, ask it on the call.

How much do brand identity design services cost?

At Ferr Studio, a brand identity starts at CHF 1,800, depending on complexity. In French-speaking Switzerland, an experienced freelancer charges CHF 1,500 to 3,000 and an established agency CHF 3,000 to 10,000. You receive a detailed quote within 24 hours.

What is included in a brand identity?

A strategy brief, three concepts, then the final logo, the colours, the typefaces, the usage rules and the applications you actually use. The source files and a brandboard are delivered at the end.

What is the difference between a logo and a brand identity?

The logo is one element. The brand identity is the full system around it: colours, typefaces, imagery, rules and applications, so the brand looks the same on a business card, a website and a trade show stand.

Do you also write the brand guidelines?

Yes. The guidelines are part of every identity. Our guide on brand guidelines explains what they contain.

Who will I work with?

Christopher Fernandes, from the first call to delivery. No project manager in between.

Can the identity extend to a 3D mascot, the website or a video?

Yes. The same studio designs the 3D mascot, the website and the 3D video in the same guidelines, so you do not brief three suppliers.

Brand identity

Tell us where your brand stands today.

One call to understand your positioning, then a detailed quote within 24 hours. No obligation.